10 Website Updates to Make This Month

Your website is often the first impression a potential client gets of your business. So when was the last time you gave it a little love?

Good news: a lot of these updates are quick wins. Some will take you five minutes. Others might spark bigger ideas you've been meaning to tackle. Either way, let's get your site working harder for you.

Your Quick-Win Checklist

Here are 10 updates worth doing right now:

  1. Update your copyright year. Yes, this matters. An outdated year in your footer quietly signals to visitors that your site isn't being maintained.

  2. Refresh your About page. Add recent wins, accomplishments, or anything that shows where you are now, not where you were two years ago.

  3. Update your service descriptions and pricing. Do your current offerings match what's on your site? If you've pivoted, added services, or adjusted pricing, now's the time to align.

  4. Add fresh client testimonials. Recent reviews carry more weight than older ones. If you've had great client feedback lately, get it on the page.

  5. Refresh your portfolio. Your latest work should be front and center. If your most recent projects aren't showing, you're not putting your best foot forward.

  6. Check your contact information. Email, phone number, social handles — make sure everything is current and working.

  7. Test all your links. Broken links don't just hurt SEO, they erode trust. A visitor who clicks a dead link may not try again.

  8. Update your headshots. If your photo is from a few years ago (or a few hairstyles ago), it might be time for something more current.

Now Here's the Part Most People Skip

Once you've checked those boxes, there's one more step that makes all the difference: actually checking whether your website is working for you.

Before you set goals for the rest of 2026, take a look at your analytics. If you have Google Analytics set up (and you really should!), this data is sitting there waiting to tell you something important.

Ask yourself:

  • How many visitors am I actually getting each month?

  • What's my bounce rate? Are people staying or leaving immediately?

  • Where is my traffic coming from — Instagram? Google? Referrals?

  • Which pages are people spending the most time on?

  • Are people landing on my contact page but not submitting the form?

This information changes how you set goals. Instead of a vague "I want more traffic," you can say: "I want to improve my conversion rate from 2% to 5%" or "I want to cut my bounce rate by speeding up my load time." Specific, measurable, actionable.


FEELING LOST?

This is where a Website Audit is designed to help.

For just $99, I'll do a real-time video walkthrough of your site and give you honest, actionable feedback on your design, SEO, customer experience, site flow, and mobile performance. No jargon, no fluff — just clear next steps.

Or if you'd rather hand the ongoing maintenance off entirely, my Monthly Maintenance Package covers platform updates, SEO optimization, performance checks, analytics reporting, and quick content updates — all for $99/month (or $990/year, which saves you two months).

Learn more about Monthly Maintenance →

Your website should be your hardest-working employee. Let's make sure it actually is.


Staci Bishop is a Squarespace specialist and brand strategist behind Harper Bluff Inc. She works with small business owners who want their websites to do more than just exist online.

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